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A Small Blogger’s Guide to Social Media Marketing

The biggest challenge for small bloggers is simply getting exposure to new readers. In many cases the quality of content is good enough to catch the attention of visitors, but first it needs to get...

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Social Media Marketing: Success Breeds More Success

It’s a simple concept, but one that is often overlooked. Having success with a specific social media site, or with social media in general, will make it more likely that you’ll have success again in...

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How Much Social Networking is Too Much?

Social Media Marketing is obviously a common way for bloggers to generate some exposure for their own work. But at the same time, if the time that you spend using social media is not limited, it’s...

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20 Firefox Extensions for Social Media Addicts

If you’re an avid social media user, Firefox has all kinds of add-ons that can save you time and open up new opportunities. This list includes some that are specifically related to a particular social...

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Should Your Social Media Profiles Be Anonymous?

One subject that I’ve never touched on in a blog post is the decision of linking your social media profiles to your blog. I’m not necessarily talking about creating a link that people can click on...

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SMM: Big Impact with Less Time

The most common reason I hear for bloggers or online marketers not using social media to promote their work is that it takes too much time. With hundreds or thousands of social media sites out there...

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35 Must-Read Articles for Social Media Marketers

As an active social media user and marketer, I’m always interested in learning new things to improve my knowledge and abilities. This is a collection of some of the best articles that I’ve found on a...

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Niche Social Media Sites and Voting Buttons: A Powerful Combination

Social media voting buttons are commonly found on blogs, especially buttons for sites like Digg, Reddit, StumbleUpon, and recently for Yahoo Buzz. While these buttons can help to increase the number of...

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9 Reasons to Build a Strong Social Media Profile

On the subject of social media marketing you’ll often read that it’s important to be an active part of the social community and to work on building a strong profile for yourself. Sometimes it’s assumed...

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7 Factors to Separate a Good Niche Social Media Site from a Bad One

Throughout a number of posts on this blog I’ve written about niche social media sites and their potential to be an excellent source of traffic for blogs. The idea behind niche sites as opposed to major...

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